Honoring Service, Securing Legacies, Building Futures

Redefining how Funeral Homes and Cemeteries serve veteran families — with precision, purpose, and heart.

Our Mission

Sunbeam 369 is a veteran-founded organization committed to bridging the gap between the military and death care sectors.

We support deathcare professionals nationwide through a comprehensive three-part model: Attract, Train, and Retain.

Our work ensures that businesses can recruit exceptional veteran talent, deliver high-quality service to veteran families, and maintain an engaged, purpose-driven workforce.

Attract – Purposeful Veteran Talent Placement

We help you bring skilled veterans into your funeral business with intention and alignment.

Our Services Include:

    • We guide you through SkillBridge, Army Career Skills Program, and On-the-Job Training Program to integrate veteran talent into your business.

    • We co-create onboarding plans and role designs that ensure long-term success for veteran hires, grounded in best practices for the military-to-civilian transition.

Train

The Sunbeam 369 Institute is our professional education arm, providing live, expert-led certification programs for deathcare professionals who serve veteran families.

Flagship Course: Veterans Burial Benefits Specialist (VBBS) Certification

This CE-eligible course equips professionals with the knowledge and confidence to expertly support veteran families through the veteran burial benefit process.

Participants will:

Learn to verify eligibility and navigate VA death and burial benefits

  • Gain insight into national, state, tribal, private, and green burial options

  • Explore outreach strategies for veteran families

  • Receive a Certificate of Proficiency and endorsement from the Purple Heart Foundation

  • Earn Continuing Education credit (pending)

Additional Offerings:

  • Green Burial Education (in partnership with Redesigning the End)

  • Tools and templates to improve accuracy and service in veteran benefit delivery

Retain

CoachFirst Consultation

CoachFirst™ Consultation is our strategic coaching and consulting arm, empowering deathcare businesses to retain veteran talent, strengthen operations, and serve veteran families with heart and integrity.

    • Connect more effectively with your veteran community

    • Personalized coaching for veteran staff to thrive in civilian roles

    • We assist your funeral home in creating a green burial plan that aligns with the VA’s growing support for environmentally sustainable end-of-life options

    • Support for transitioning into hybrid, natural, or conservation burial models

Our Services Include:

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Redefining the Final Mission

Whether you're looking to build your team, retain top talent, elevate your veteran service offerings, or transition into green burial, Sunbeam 369 provides the strategic guidance and professional education to move your business forward—with purpose.